Content Marketing

Seemingly out of the blue, artificial intelligence is everywhere. From next-level chatbot search engines, to hilarious AI-generated pizza commercials, to super-trippy visual art, our society is just starting to dip our toes into the deep waters of this new technology. As with any new technology, some level of skepticism, or even fear, makes sense, and […]

By now, you’re probably at least vaguely aware of NFTs. These one-of-a-kind digital files are bought and sold online with cryptocurrency, sometimes for shocking sums. In 2021, NFTs edged their way closer to the mainstream, with lots of buzz surrounding benchmarks, like the collage by the digital artist Beeple, titled Everydays: The First 5000 Days, […]

As the new year dawns upon us, we all look forward to what’s next. For our team here at Dish Works, we’re setting our sights on the food content trends awaiting us in 2022. Working with some of the world’s top food brands every day in our food content studio, we get a front row […]

Today’s New Consumers want content. They want to know brands and are digitally savvy with a finger on the pulse of what the internet is saying. Brands need to meet New Consumers where they are, which is online. That’s where content marketing comes in, bridging the gap between today’s business and today’s customer. In our last post, […]

There is much to consider when starting or taking over a business: location, overhead, getting employees, paying employees and, last on the list, figuring out how to pay yourself. How does a business owner make this all work? It starts with getting customers. The New Consumer Marketing has been around since people began selling things. […]

Eat local. The phrase adorns bumper stickers and rings in the air as the unspoken mantra of CSAs. Being close to the food we eat has become increasingly important. As consumers of food, we now care about where our food comes from and who grows it. There is a new awareness of lowering our collective […]

Move over, craft beer: craft cider is quickly becoming the new hard beverage of choice. The popularity of hard cider is not a new trend, though. Before the twentieth century, hard cider was the common drink of early settlers. As with all alcoholic drinks, Prohibition was a hindrance to the hard cider scene, but in […]

Enjoying wine is an art. Making, marketing, selling and living wine is a calling. Wineries have been around since the fifteenth century, but these days they are opening all over the globe at an ever-increasing rate. Nationally, there are 8,393 total U.S. wineries, according to Wine Vines Analytics. The Pennsylvania Winery Association reports that Pennsylvania […]

It’s no secret that the craft beer world is (still) booming. CNBC recently published stats from a Brewers Association report claiming that the United States is home to a whopping 3,739 breweries as of June 30, 2015. That’s an increase of 699 breweries over the same time period a year ago, and an additional 1,755 […]